Total Yrs of Exp: 4- 6 years
Relevant Yrs of Exp: 4-6 years
Detailed JD:
Google Marketing Platform (GMP) Analyst with Sprinklr Social skills Strong expertise in Google Marketing Platform, including DV360, Campaign Manager, Google Analytics 4, and Google Tag Manager. Proficiency with Sprinklr for social media management, analytics, and campaign execution.
Solid understanding of digital marketing concepts, KPIs, and industry best practices.
Analytical mindset with advanced skills in data interpretation and visualization tools like Tableau, Power BI, or Google Data Studio. Experience with A/B testing and campaign optimization techniques.
Education & Experience: Bachelor’s degree in Marketing, Analytics, Business, or a related field. 3+ years of experience in a digital marketing or analytics role. Certifications in GMP tools (e.g., Google Analytics, DV360) or Sprinklr are a plus.